Out | Johnson's Top-To-Toe Baby Pop-Up Shop

Tuesday 6th Decemeber













Ivy Wears: Little Bird Cardigan, Little Bird Dress, Dr Martens


I have been an avid Johnson's user ever since the day Ivy was born (as was my own mama with me) so when they recently invited us to try and test their Top-To-Toe range, we absolutely jumped at the chance. We swapped our usual lilac bottles for yellow and headed down to Battersea to see just why this collection need to be shouted about.

Most prominently at the pop-up shop was the rose-petal test. It's all very well hearing why Johnson's Top-To-Toe is so good for your baby's skin but this simple demonstration clearly shows just how gentle the product is on something as delicate as rose petals, in comparison to that of another (unknown) brand. It's really made me think about what I'm putting on my own skin as well, of course, as Ivy's.

What are your favourite products for your children's bathtime routine? Have you tried the Johnson's Top-To-Toe range? Let us know on instagram @amyrosewatts